AI Insights · Timothy · January 2025
Top 5 Food and Drink Apps in Colombia Q4 2024 Performance Overview
Explore the trends in downloads and active users for the top food and drink apps in Colombia during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top food and drink apps in Colombia showed varied performance in terms of downloads and active users, as reported by Sensor Tower.
McDonald's Offers and Delivery had a notable peak in downloads, reaching approximately 83K in the week of November 25. Active users fluctuated, peaking at around 800K in the same week, before settling at approximately 469K by the end of the quarter.
Rappi - Deliveries in Minutes experienced a gradual increase in downloads, starting at 30K and climbing to around 42K by the end of December. Active user numbers remained consistently high, fluctuating around 3.2M throughout the quarter.
DiDi Food - Food Delivery saw a steady rise in downloads, peaking at approximately 38K in late December. Active users showed some variation, with a peak of around 1.08M mid-December and ending the quarter near 1.02M.
TiendasYa Domicilio de Bebidas exhibited a significant increase in downloads, reaching about 32K in mid-December. Active user numbers declined from approximately 260K at the start to about 181K by the end of the quarter.
The KFC APP (Ecu, Col, Chi, Arg) showed a notable increase in downloads towards the end of the quarter, peaking at 31K in the final week of December. Active users increased from 199K to approximately 231K over the same period.
These insights into app performance trends reflect data from Sensor Tower, offering a comprehensive view of the food and drink app market in Colombia during Q4 2024. For more detailed insights, visit Sensor Tower's platform.